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How to Turn an Escalator Into a Powerful Advertising Device | stuff4business.com

Nov 14 2007

How to Turn an Escalator Into a Powerful Advertising Device

Published by Lindsay at 12:12 am under Word of Mouth Ideas, Exterior Signs, NEW CUSTOMER IDEAS, GUERRILLA TACTICS

escalator.jpg

The escalator in any shopping area is a great place to grab the attention of potential customers.

So when you see a great idea like this, you owe it to your business, to take the time to work out how you could adapt it to suit your promotional needs.

Again, it’s all about extending your sphere of influence, getting your message in front of potential customers that don’t normally pass your premises.

If you need a little additional motivation, just think how much it will annoy all your competitors!

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